5 Ways Video Welcome Guides Boost Guest Satisfaction and Reviews
Discover how video content in your welcome guides can dramatically improve guest experience and increase 5-star reviews.
Video Welcome Guides
The Video Revolution
Video content is revolutionizing the hospitality industry. Hosts who incorporate videos into their welcome guides are seeing significant improvements in guest satisfaction, fewer support requests, and more positive reviews.
1. Videos Reduce Guest Confusion
How many times have guests asked you “How does the TV work?” or “Where's the thermostat?” A 30-second video demonstration eliminates confusion instantly. Show, don't just tell, and watch your support requests drop dramatically.
đź“Š Studies show that people retain 95% of a message when they watch it in a video, compared to just 10% when reading text.
2. Personal Touch Builds Connection
A video welcome message from you, the host, creates an immediate personal connection. Guests feel welcomed and valued before they even arrive. This emotional connection often translates directly into better reviews.
Consider recording a quick welcome video where you introduce yourself, share your excitement about their stay, and offer a warm greeting. It makes all the difference.
3. Showcase Your Property's Best Features
Text descriptions can't capture the beauty of your sunrise view or the cozy ambiance of your living room. Video tours highlight what makes your property special, exceeding guest expectations and generating wow moments.
Walk guests through your space virtually, pointing out amenities they might miss otherwise. This proactive approach often leads to guests mentioning these features in their glowing reviews.
4. Multi-Language Support Without Extra Work
The beauty of video content? Visual demonstrations transcend language barriers. A video showing how to use the coffee maker is universally understood, regardless of your guest's native language.
Combined with auto-translated text captions, your video welcome book becomes accessible to guests worldwide, opening your property to a global audience and earning international 5-star reviews.
5. Professional Presentation Elevates Your Brand
High-quality video content signals professionalism and attention to detail. Guests perceive properties with video welcome guides as more upscale and well-managed, influencing their overall satisfaction and review ratings.
You don't need expensive equipment—smartphone videos work perfectly when they're clear, well-lit, and focused on helping your guests.
Expected Benefits from Video Content
đź“Š Potential benefits from video guides:
Reduction
in guest questions and support calls
Increased mention
of amenities in reviews
Higher overall
satisfaction ratings
More repeat bookings
from satisfied guests
Getting Started with Video Welcome Guides
With Guestories, adding video to your welcome book is simple. Record directly in the app, upload existing videos, or use our templates to get started. Your guests—and your reviews—will thank you.